A.S.98 is a brand with personality. Those who create unique fashion need to be unique in character. This isn't something you can learn in design school, it comes from the neighbourhoods where the non-conformists live. This is where creativity comes to life, along with a sense of pride that's based on who you are – not what you own. Our design team embraces this concept. Let's call it passion, a lifeblood that flows into our everyday work. We create more than shoes; we produce distinctive works of art that bear our signature. With uncompromising style and all the rough edges, each piece has its own unique personality. One that is recognized where it really counts: on the street.
MEN
Military influences, Oriental inspiration with evocations of China and Mongolia and an urban and punk rock character: the Men’s collection consists of low shoes, boots and combat boots made of vegetable-tanned leather and with strong and gritty details. Military, asymmetric, punk, folk: A.S.98 is a contrast of lifestyles and ways of being.
WOMEN
Bright colored vegetable-tanned leather meets origami games and precious details in a contrast of vibrant nuances, details and different styles. The Women’s collection proposes shoes, boots and combat boots that bring together punk rock and folk moods-
SHOES
The Fall-Winter collection is inspired by military rigor with grunge and underground influences, featuring forms and lines typical of the ’90s, offering an ethnic style that blends Chinese and Baroque worlds. Nubuck and suede leathers in deep vivid colors, crafted uppers, toes and heels embellished with laser design.
BAGS
Strong colors blend with the earth, meeting savage colors and taking on elegance and grit with metallic elements. The Fall-Winter collection is expressed in a range of large bags and shoulder bags embellished with origami plays and a rich fur for an irresistibly urban rock mood style with ethnic inspiration.
NEW MOOD - NO RULES - DIFFERENT TASTE
Where to buy
Do you like our products? We sell worldwide. See the map to find a store near you or choose one of our online shops.
CAMPAIGN
Military inspiration, punk rock mood, ethnic nuances and forms that hark back to the ’90s: the Fall-Winter collection is renewed in its leathers, colors and crafting while keeping the DNA of A.S.98 alive and unforgettable.
OUR STORY
Wear it, but not to please somebody. Wear it to express something. In everything we do, it's the inner soul that counts, because what we do is our passion. Our heart goes into each piece and you get the feeling of a path less travelled. You know it just feels right. Since 1998. Read our story.
SAVE THE DATE
A.S.98 on stage! Milan, New York, Tokyo, Düsseldorf, Toronto or Berlin? Choose your favorite location to see the new A.S.98 collection!
We put passion into each and every one of our products. Our lifeblood flows in their veins.
Moscow
We are pleased to present you our first point of sale in Russia: an exclusive store where to discover our last novelties and buy the products of the A.S.98 men’s and women’s collections and accessories.
Trieste
Visit us at the new store in Via Mazzini 42! You will find a welcoming atmosphere just a few steps from the sea!
Peschiera del Garda
There is also a new store in Peschiera del Garda with our full collection for Woman, Man and Accessoires.
Verona
Visit our new Flagship Store in Verona and explore our full collection: Woman, Man and Accessories. We will be happy to meet you there!